Rachel Spencer – The “IT” Factor Live Experience

Course version

• Module 1: Identifying and activating your “it factor”
• Module 2: Attraction – Brand embodiment, value recognition, and finding the most profitable “stickers” of your brand
• Module 3: Content strategy – how to integrate your unique “approach” into every piece of future content, so that you stand out and stop the scroll
• Module 4: Unique offers – Creating “never been seen before” offers and building out a product suite that is entirely unique to your it factor
• Module 5: Visibility/making the pivot – how to become widely “known” for your unique approach, book guest speaking opportunities, and sell YOUR way.
• Module 6: Sales/Launching – Build authority through your unique “style” and have people begging for the link

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